The Blog

Do I really need a business plan?

When you’re starting a business, there’s often an assumption that you should have a business plan. But in my experience working with startups and small business owners, more people don’t have a formal business plan than do. That’s backed up by research

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The Dark Art of Prioritisation

When you recognise that you need to prioritise, it’s generally because you’re juggling too many things to feel like you will get everything done. So I find it a little ironic that most of the advice about how to prioritise

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The 21 day habit myth

You’ve probably heard that it takes either 21 or 30 days to create or break a habit. If you’re anything like me you’ve probably tried at some point to change a habit, and clung desperately to the new routine wondering

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The magic of accountability

One of the reasons people hire a coach is that they want and value the external accountability that it provides. They recognise that by making a commitment that someone else will ask them about, they will get further, faster than

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Why you should stop trying to be confident

One of the most common themes that comes up for my clients is their desire to build confidence. They feel like they are holding themselves back, and not achieving all that they could be if they felt more confident and

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Getting over the fear of getting started

I think it’s fair to say that most people who know me would not consider me to be fearful or hesitant. I’m known as someone who is plain speaking and down to earth; outwardly I nearly always seem confident, even

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Why a growth mindset matters in business

Mindset has become a bit of a hot topic recently. In the words of Carol Dweck, author of ‘Mindset: Changing the way you think to fulfil your potential’, a growth mindset is one that makes you concerned with improving rather

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Being selfish about your ideal customer

I’ve lost count of the number of times I’ve seen advice to create an ideal customer profile. It makes perfect sense – after all, if you know who your perfect customer is, it gets much easier to focus on them

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Beyond the Lightbulb Moment

When I first decided I wanted to set up my coaching practice, it felt great. A real lightbulb moment where things clicked into place. I already knew I enjoyed coaching – what’s not to love about supporting people, enabling them

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